Alternative
Medicine
Alternative medicine describes any
practice which aims to achieve the healing effects of medicine, but which lacks
biological plausibility and is untested or untestable. In some cases AM
treatments are proven ineffective. Complementary medicine (CM), complementary
and alternative medicine (CAM), integrated medicine or integrative medicine
(IM), and holistic medicine are among many rebrandings of the same phenomenon.
Alternative therapies share in common that they reside outside medical science,
and rely on pseudoscience.
] Alternative medicine is distinct from
experimental medicine, which employs the scientific method to test plausible
therapies by way of responsible and ethical clinical trials, producing evidence
of either effect or of no effect. Research into alternative treatments often
fails to follow proper research protocol and denies calculalaton of prior
probability, providing invalid results. Traditional practices become
"alternative" when used outside their original settings without
proper scientific explanation and evidence. Frequently used derogatory terms
for the alternative are new-age or pseudo, with little distinction from
quackery.
In some cases, the claims of
alternative practices violate laws of nature; in others, the practice is
plausibly effective but so dangerous to the patient that any use is unethical.
Alternative practices often resort to the supernatural or superstitious to
explain their effect, and range from ineffective to harmful and toxic (e.g. cyanide
poisoning from vitamin b17, or the intentional ingestion of hydrogen peroxide).
Much of the perceived effect of an
alternative practice arises from a belief that it will be effective (the
placebo effect), or from the treated condition resolving on its own (the
natural course of disease). This is further exacerbated by the tendency to turn
to alternative treatments upon the failure of medicine, at which point the
condition will be at its worst and most likely to spontaneously improve. In the
absence of this bias, especially for diseases that are not expected to get
better by themselves such as cancer or HIV infection, multiple studies have
shown significantly worse outcomes if patients turn to alternative therapies.
While this may be because these patients avoid effective treatment, some
alternative treatments actively interfere with effective ones.
The alternative sector is a highly
profitable industry with a strong lobby, and faces far less regulation over the
use and marketing of unproven treatments. Its marketing often advertises the
treatments as being "natural" or "holistic", in comparison
to those offered by "big pharma". Billions of dollars have been spent
studying alternative medicine, with little to no positive results. Some of the
successful practices are only considered alternative under very specific
definitions, such as those which include all physical activity under the
umbrella of "alternative medicine".
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